Product Launch

Playbook and toolset for smooth product launching.

#development, #marketing, #product design, #public relations, #startup

A product launch is the culmination of all your team's work and effort and nailing a launch plan is critical to building buzz and excitement. Our Product Launch project template has everything you need to launch a new product. It takes a team from a minimal idea - sketching out product requirements on a whitebord, brainstorming - all the way to completion, with sections for each sub-team, and an executive status update complete with Gantt chart.

Our Product Launch project template is ideal for all types of teams, whether you're a startup finally bringing that new product to market, a product manager on a small team, or a product team within a larger organization. And this product launch template is flexible enough to adapt to your product launch strategy, whatever it may be, whether you're publishing a press release, or planning a whole launch event with social media promotion to boot.

What makes this project template particularly powerful is the ability to create personalized views for each member of the team. The product marketing team, for example, might want to use the calendar view to quickly see important dates while negotiating marketing opportunities with partners. The product and engineering team, on the other hand, might want to track the status of features as the launch date comes near. With this template, you can view exactly what you need to get your work done without getting bogged down in extraneous details.